We are happy to announce that Pieter Goossens, Head of Business at Biggie Benelux, has joined the Innovation Committee of IAA Benelux!
Pieter is a senior business leader with over 20 years of international and local experience in strategy, transformation, business development, go-to-market strategies, market research, marketing, and customer success. He has worked with top agencies and brands like Kantar, GfK – An NIQ Company, NielsenIQ, and The HEINEKEN Company.
“I am thrilled to join the Innovation Committee of IAA Benelux. It’s an exciting opportunity to collaborate with forward-thinking professionals and drive the growth of the industry by fostering innovation. Together, let’s shape the future of the media and advertising business, bringing fresh ideas and impactful solutions to the forefront, allowing us all to dream big.”
– pieter goossens
We look forward to building big things together!