Author: iaabenelux
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A Conversation on AI with Normmal’s Alber Fernandez
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Introducing Alber Fernandez, a visionary leader at the forefront of communication innovation as the founder and CEO of Normmal. Since its inception in 2014, Normmal has redefined the landscape of creativity and media strategy, serving esteemed clients across 70 countries including Rituals, Kawasaki, FC Barcelona, and Roche Bobois. As the…
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Interview 1 with Virginie Liebermann: Impacts of AI on the Advertising Industry
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From enhancing creativity to improving scalability, generative AI is revolutionizing the advertising landscape. Hear from Molitor’s Virginie Liebermann on how she has seen gen AI impact the advertising industry in this short video interview.
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A Conversation on AI with Molitor’s Virginie Liebermann
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In this interview with IAA Benelux, Liebermann delves into the complex interconnection between AI innovation and regulatory frameworks within the advertising industry.
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Interview 2 with Walter Pasquarelli: Main Risks of AI on the Advertising Industry
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AI is revolutionizing advertising, but is it all sunshine and rainbows? In our interview series with Walter Pasquarelli, an internationally recognized advisor, speaker, and expert in AI strategy, generative AI, and data governance, we explore the potential risks of AI in advertising: – The Efficiency Trap: Can the relentless pursuit…
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A Conversation on AI with Frankfurt Kurnit Klein & Selz’s Jeffrey Greenbaum
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Join IAA Benelux as we gather Greenbaum’s perspectives on the risks and opportunities in using AI within the advertising industry, and how self-regulation can potentially play a part in using AI responsibly.
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International Advertising Association Launches New Benelux Chapter in Amsterdam
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Amsterdam, March 25, 2024 – The International Advertising Association (IAA) proudly announces the official opening of its Benelux Chapter in Amsterdam. The inauguration ceremony, held on March 22nd, marked a significant milestone for the advertising industry within the Benelux region, bringing together key stakeholders and industry leaders to champion creativity,…
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Interview 1 with Walter Pasquarelli: Impacts of AI on the Advertising Industry
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In the second interview in our AI series, we have the privilege of conversing with Walter Pasquarelli, an internationally recognized advisor, speaker, and expert in AI strategy, generative AI, data governance, and synthetic realities. In this video interview, Pasquarelli breaks down how AI is: – Speeding up ad creation from…
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A Conversation on AI with Advisor, Researcher & Speaker Walter Pasquarelli
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In this interview, we have the privilege of conversing with Walter Pasquarelli, an internationally recognized advisor, speaker, and expert in AI strategy, generative AI, data governance, and synthetic realities. With a career anchored in leadership roles at The Economist Group, Pasquarelli has been at the forefront of technological innovation, influencing…
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A Conversation on AI with Nielsen’s David Kenny
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David Kenny is a transformative leader and Executive Chairman of Nielsen, globally recognized for his pioneering work at the intersection of technology, data, and business. With a wealth of experience garnered from senior roles at IBM, Akamai Technologies, and The Weather Company (an IBM Business), Kenny is renowned for his…