Being Human Manifesto Event

Embracing Humanity in Advertising & Creativity

26 March 2025 | Amsterdam

On March 26, IAA Benelux brought together industry leaders, creatives, and changemakers to launch the Being Human Manifesto — a shared vision for a more ethical, inclusive, and human-centric advertising industry.

In a time of rapid change, this half-day leadership and networking event created space for honest conversation about empathy, responsibility, and diversity in our work. From an inspiring keynote to candid dialogue, the room was filled with energy, reflection, and the collective will to shape a more conscious future for marketing and communications.

Scroll through the photos below to relive the moments, and stay tuned for what’s next.